Free Guide: Nonprofit Nonprofit Donation Page Assessment


nonprofit Donation Page Assessment

CauseMic made a donation to 152 nonprofit organizations and evaluated the donation experience. 

This free nonprofit donation page assessment outlines our findings and recommendations within the following areas:

  • Was it easy to locate the donation button on the home page?  
  • How many clicks were require to complete a donation?
  • How many required fields were included on the donation page?
  • Was there a request to collect nonessential information in order to complete the donation?
  • Were there distractions throughout the donation process?
  • How strong was the value proposition? 
  • Was the donation page secure? 
  • What type of follow up message did we receive upon making a donation?

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